Hella starts thermal management campaign in March – Preciseness of fit for air-conditioning service parts is the key
Lippstadt, January 2007. In time for the start of the air-conditioning season, Hella is starting the thermal management campaign in March, with products from Behr Hella Service for vehicle air conditioning and engine cooling. With this, wholesalers and garages profit from the wide, high-quality, high-availability product range, as well as from competent garage and sales support and from the technical service on offer. Particular added value for daily work at garages comes from the optimum fit of Behr Hella Service products, which plays a decisive role during air-conditioning servicing.
With over 6,000 items for vehicle air conditioning and engine cooling, Behr Hella Service provides optimum coverage of wholesaler and garage requirements and therefore ultimately also guarantees comprehensive air-conditioning servicing for garage customers. Within the framework of the thermal management campaign, Hella offers independent garages, subject to cost, an added-value package with extensive information and advertising material all about the subject of thermal management.
So that garages can reach their customers actively and in an eye-catching way, the package includes a poster, flyers, a banner (4m x 0,8 m) and an outdoor sign, as well as an inflatable penguin (approx. 160 cm tall) for outdoor advertising. Car drivers can therefore easily see where the thermal management specialist is.
With the technical booklet, the filling quantity handbook for air-conditioning systems, the proven air-conditioning tools brochure, a PAO-Oil flyer, as well as a small PAO-Oil trial bottle, the package from Hella includes all the important know-how for perfect air-conditioning servicing. From March, garages can order the high-quality added-value package for 25 euros directly from Hella.
